Job Description
Join to apply for the Digital Marketing Manager role at Unique Vacations, Inc.
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Join to apply for the Digital Marketing Manager role at Unique Vacations, Inc.
DO WHAT YOU LOVE!
Unique Vacations, Inc. -- an affiliate of the worldwide representative for
DO WHAT YOU LOVE!
Unique Vacations, Inc. -- an affiliate of the worldwide representative for Sandals Resorts and Beaches Resorts -- is seeking a forward-thinking Digital Marketing Manager to join its remarkable Miami-based, in-house team.
WHO ARE WE?
Unique Vacations, Inc. is an affiliate of the worldwide representative of Sandals Resorts and Beaches Resorts. We provide exclusive, marketing, public relations, advertising, promotions, and creative services to showcase the Luxury Included experience, which guests have come to adore for 40 years and counting for Sandals & Beaches Resorts.
You can learn more about the brands we represent by visiting and .
We are ever-dedicated to our customers, vendors, and our most precious commodity -- our TEAM! At Unique Vacations, Inc. we know our company is most powerful when everyone can make their mark. When you do what you love, you will be empowered to create the future that you want!
Apply, Create, Impact
If you’re ready to make an impact on one of the world’s most renowned hospitality brands, we invite you to apply for the Digital Marketing Manager via our career portal:
Job Description
The Digital Marketing Manager is responsible for driving revenue growth through paid media channels, with a strong emphasis on paid search (PPC) and programmatic tactics. This candidate should have a deep understanding of how PPC strategies integrate with broader digital marketing efforts and be skilled in optimizing campaigns across platforms such as Google Ads and Microsoft Advertising. In this role, you will think creatively, conduct research, and develop innovative tactics to improve performance and efficiency. You’ll manage multiple tasks concurrently, working closely with management, agency partners, and cross-functional teams to align resources and objectives.
Job Roles And Responsibilities
Possess deep knowledge of digital performance media channels (SEM, Social, Video & Programmatic Display) platforms, tactics and data strategy.
Manage daily operations of Programmatic Advertising
Create, launch, test, and manage programmatic campaigns across various networks
Drive campaign development, bid strategies, optimization, and channel management.
Research and identify new customer segments for targeted search campaigns.
Build customer audience lists (1st person to similar/lookalike audiences)
Own performance of paid media campaigns and internal reporting weekly
Ability to utilize data and customer insights, analytics to make decisions, recommendations, and hypotheses about customer behaviors
Understand campaign automation connecting API’s and Scripts for smoother marketing approaches
Identify and analyze competitor techniques, as well as benchmark performance against competitors.
Competence Requirements
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Qualifications Include
Must be available to travel 5 % or more based on business needs
Proven Programmatic experience and success managing Google and Microsoft Display Ads
Well-versed in performance marketing, conversion, and online customer acquisition
Up to date with the latest trends and best practices in Programmatic marketing
Experience with Google Analytics and AdWords
Experience managing a medium-large brand
Ability to work with and lead external vendor/partner relationships including negotiating contracts and terms
Excellent time management, organizational, communication, and analytical skills
Understands campaign objectives/strategy and able to present insight in reports to clients as well as field/anticipate questions.
DV360 experience highly preferred
YouTube Ad experience desirable
Meta Ad experience desirable
Experience
Outlined below are the academic qualifications and length and type of experience deemed necessary by Unique Vacations Inc. in order to perform the role of Paid Media Manager.
Education: Bachelor’s degree in marketing or related field
Experience: 2 years minimum in advertising agency or similar marketing role experience, preferably travel industry related
Benefits
We offer a full benefits package including:
Health
Dental
Vision
Employer paid life insurance, STD, and LTD
Sick days
Vacation days
9 Holidays
Tuition assistance
Parental leave
401K plan with a company match
Additional perk: After 6 months of continuous employment, you may visit the resorts we represent at a discounted rate.
Once you visit one of the properties, you will not only experience the best of what the brand has to offer but you will get to see first-hand what makes us so passionate and most of all so “Unique”.
About Unique Vacations
Unique Vacations Inc. is an affiliate of the worldwide representative of Sandals and Beaches Resorts – exclusively providing, marketing, public relations, advertising, promotions, and creative services to showcase the Luxury Included experience, which the guests have come to adore for 40 years and counting for Sandals and Beaches Resorts.
Designed for couples in love, Sandals Resorts boasts 18 Luxury Included resorts located on the Caribbean’s best beaches in Jamaica, Bahamas, Barbados, Antigua, Curaçao, St. Lucia, St. Vincent and Grenada. The family-friend resorts for everyone, Beaches Resorts offers three magnificent locations in Jamaica and Turks & Caicos.
We are headquartered in sunny South Florida – a hop, skip and a jump from the glorious Caribbean islands.
Learn more about the brands we represent at and .
Seniority level Seniority level Entry level
Employment type Employment type Full-time
Job function Job function Marketing and Sales
Industries Advertising Services
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